The 1:1 future is now
Barbara Connors, VP, Strategy & Acceleration
Subject Matter Expert
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Joining us for our second episode recorded live in the Vantage remote podcast studio at Groceryshop is Barbara Connors, Vice President of Strategy & Acceleration at 84.51°, Kroger's retail data science, insights and media company. We start out big picture with Barbara's view of how consumer preferences continue to evolve and which Covid era behaviors are likely to persist. Then we go deep on the move to healthier choices, the growth of private brands, how loyalty is changing, and the blurring of the lines between digital and physical channels.
Barbara Connors, VP, Strategy & Acceleration
Subject Matter Expert
As Vice President of Strategy and Acceleration for 84.51°, Barbara Connors is an innovator, problem solver and strategist for Kroger and many of the most recognizable consumer packaged goods companies in the global gr...learn more
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